During June I attended Marketing Prof University’s Marketing Writing Bootcamp, an online conference lasting two weeks. I decided to do this because: I wanted a better handle on what problems marketers face since they are my target customer. I wanted to brush up on my marketing knowledge since most of my knowledge comes from…
One of the biggest problems small businesses and solo professionals have when they start to blog is figuring out what they should write about. The second is what they should write about after they run out of ideas from their initial list. As a writer and a journalist, I was trained to constantly come up…
If you’re looking for great ideas on what compelling content you might create, look no further: Tom Peters has many ideas you can steal. His site has a great press room, and authors should take note of all the different ways he “re-imagines” his content.
Good Earth Tea Contest misses great public realtions opportunity, chances to connect with new customers and engage existing customers with storytelling and content on their website.
Finding and adding compelling content to your website is easy. Just look within your company. Here are 21 ways to find compelling content.
I just finished making my Dipity time line of Tom Douglas Restaurants, which I mentioned I was doing in my post about great content ideas that don’t include lots of writing. I used Dipity, which was quite easy to use. You can take a look at the time line here . Ditpity is working with WordPress…
How to Add Content without (a lot of) Words. Why not try word clouds, interactive timelines, twitter subjects or interactive maps?
M. Sharon Baker has been creating content for more than 15 years, first as a journalist and now as a freelance writer.
Every Word Counts is a blog about creating killer content for marketing, sales and public relations. It's where journalism, marketing and public relations collide.
