Tag Archive: content marketing

What Do La Conner Tulips Have To Do With Content Marketing?

IMG_0633 copyright M. Sharon Baker

By far, the most popular post on this blog is Where I work: La Conner WA Tulip fields.  While it is a year old, it gets many hits. That’s because it’s April and once again visitors, north in Vancouver, B.C.  and south in Seattle, want to know what’s happening in the tulip fields of Skagit…

One Critical Webpage All Small Business Marketers Need to Bookmark

Hubspot's Content Brainstorm ebook

Hubspot’s Internet Marketing Whitepapers & ebooks page is simply indispensable for content marketers. Here’s Why.

Creating Content for Three New Customers

copyright Lisa Harkins

Writing and creating content for customers keeps me busy and steals time from keeping this blog updated.   I’ve added three new clients in the past month or two and want to share them with you. I’m the perfect target audience for the largest of the three, the Gail Harker Creative Studies Center. If you’ve read…

Why you should hire a Corporate Storyteller or Reporter, not a “Brand Journalist”

taped mouth shut

David Meerman Scott first started talking about brand journalism back in 2009. He urged companies to hire what he calls a “brand journalist” to help companies tell their stories and help them become content publishers.  Last month, Scott again urged marketers or companies who struggle to write great content to hire journalists to do what…