Public Relations Services
Build Awareness, Connect With Customers, Boost Sales
As a freelance journalist and writer, M. Sharon Baker brings a different perspective to Public Relations. If you are a 
small to medium-sized business, she can lead your public relations campaign. Or you can hire her to handle many of your PR writing and pitching chores. Sharon has experience working with private and publicly traded companies and works on a contract or retainer basis.
Sharon also works with strategic partners, such as investor relations and larger PR and marketing firms, to handle large corporate clients.
Public Relations Writing Services include:
- Developing compelling story ideas and pitch packages that land you in the publications most likely to increase your awareness and revenues.
- Writing bios that truly reflect who you are and that resonate with your readers, whether they are members of the press or potential customers.
- Creating Press Rooms and Press Kits that instantly deliver information that reporters seek and that you need to have to generate interest in your company.
- Writing press releases that generate interviews.
- Coaching and media relations training that help you ace interviews and get called back again and again.
Public Relations Campaigns
M. Sharon Baker led public relations campaigns for:
- Launch of Bill the Butcher, a chain of neighborhood butcher shops, and publicly traded. (OTCBB:BILB)
- Midori Yoshikawa Interior Design Media and Award Campaigns
- Discover Legal Jobs Launch for Teris
- Lynden Therapy Specialists Name Change
- Wasatch Development's Washington Square Awareness Campaign
- Burbridge Design Group opens studio julie b.
- DKA Architecture Awareness Campaign
- Thach Nguyen and Bank of America First Time Homebuyer Seminars
M. Sharon Baker worked with strategic partners on public relations campaigns for:
- Concerts for Conservation with 206 Inc. and Disney Records
- Molbak's 50 Anniversary for Molbaks with Seven November
- Heartland Rehabilitation Media Campaign with Write2Market
- VoiceNation Awareness Campaign with Write2Market
- Medical Teams International Mobile Dental Unit with The Keller Group
Media Recognition for Clients
M. Sharon Baker has helped her clients appear in such publications as Entrepreneur, the Sacramento Bee, the Dallas Morning News, USA Today, The Wall Street Journal, MSNBC, Stores, Stockman Grass Farmer, The Capital Press, Kitchen and Bath Ideas, The Seattle Times, The Skagit Valley Herald, The Daily Journal of Commerce, Seattle Home and Garden, 425 magazine, and The Bellevue Reporter, among others.
Business success stories start here.
Read M. Sharon Baker's Corporate Samples
Read M. Sharon Baker's Writing Services
Press Releases
Announcing a new product or service? Acquiring a company or celebrating a huge new customer? M. Sharon Baker can craft a press release that gets noticed and provides the information that journalists seek. Press releases can also provide your customers with valuable background they can use to learn more about your company's services and history. Why not let a veteran journalist craft your next release to gain maximum exposure?
Story Ideas & Pitch Packages
Reporters want to hear from experts who have timely, newsworthy, and relevant stories, ideas and trends to share. They are always looking for new sources. M. Sharon Baker will establish you as a credible source and expert that reporters love to call. To accomplish this, she will create a biography detailing your expertise, a list of topics you can comment on and create newsworthy story ideas you can instantly pitch to a custom media list or select group of reporters and section editors. M. Sharon Baker will also train you on the do’s and don’ts of dealing with reporters. The next time they are writing about your industry, you’ll be the first one they’ll call.
Press Room
Be prepared when the media calls. Before they even pick up the phone, reporters will visit your web site. They’ll look for your company’s history, key executives and information about your product. They want background information, to know where you’ve been written about before and they want instant access to any press releases and photos you may have available. And most importantly, they want to know who to call or email, and where you’re offices are located. Don’t make it hard for them or they’ll knock on the door of your competitor.
Biographies
Why be boring? Your personal story should not read like your resume but paint a picture of who you are and why you show up to work each day. Your customers want to know your story – who you are, what you’ve done and how you got that top floor office or extraordinary job. Rollerbladed a marathon? Sang at Carnegie Hall or chased a thief with a hockey stick? Little details such as these bring your story to life and make you memorable. M. Sharon Baker has written scores of compelling profiles and feature stories about people like you. She knows it is hard to write about yourself, so let her help you share your story and be memorable.
Media Training
Do you know what to say when a reporter calls? Do you know what NOT to say? Reporters are very busy and on tight deadlines. You need to be prepared when they call. M. Sharon Baker can develop a list of talking points, help you understand what to do and not to do, and give you insider information that will establish you as a source reporters love to call again and again. Why not let a veteran journalist prepare you for your next interview?
Contact M. Sharon Baker and Get Started Today